Acquisition + Advertising Strategy
If you aren’t growing – you are dying. Your advertising strategy can make or break your business. We specialize in analyzing your working v. non-working dollars, apply tracking and measurement systems, ensure you are targeting YOUR customer and minimizing waste.
We are plugged into the latest in digital marketing omni-channel
Internal Systems + Profit Centers
Focusing on how to acquire a customer is one piece of the puzzle, the next is to figure out a way to keep them investing in your products and services. Internal marketing strategies can grow your business and increase retention.
Sales + Membership Structure
Your marketing and advertising will be wasted if your sales team is not equipped to close the sale. We can identify if you have any impairments with your close, price presentation props or even the membership structure.
Digital Ecosystem + CRM Design
Technology is a beautiful thing, but it can be confusing as well. Most business owners are eager to dip their toe into the pool of digital marketing, but who do you trust? There are good digital investments and very bad digital investments. Do not navigate these waters alone or using a company that does not know your industry fully.
Market Research + Secret Shopping
What happens in your business when you are not around? We can tell you, and you NEED to know to ensure your expectations of service excellence is upheld by your trusted employees.
Branding + Company Culture
Who are you? What do you believe in? It has never been more important with the arising of the Millennial to tell your corporate brand story from both an employment and consumer perspective. We can help you!
Growth + Franchise Planning
Do you have a concept that you feel would work well in a franchise model? Would people pay you money to follow your systems and adopt your brand as their own? Let’s explore this together.
Mentorship + Talent Development
You may not be in position to hire a true CMO to steer your marketing and advertising strategies – that’s okay! We offer mentorship services to elevate your mid-level marketing talent to a senior level position without breaking your bank.
Retention + Referral Programs
Your customer cost you money to acquire them (do you know that number? If not, we should connect) now we need to keep them engaged and multiply their adoption through solid internal marketing strategies that will optimize your entire operation.
Rewards Program Development
Rewards programs work. People stay longer and spend more when you reward them for being loyal to your brand. Navigating the profitability of a Rewards Program is tricky business – don’t try it alone, learn from experts who already made the mistakes and found success ahead of you.
Vendor Discovery + Accountability
Are your vendors working for you, or against you? Have you been loyal to a fault – missing out on the latest and greatest providers? Maybe your vendors are amazing, maybe you are over paying or not leveraging your economies of scale…but maybe you are being robbed blind by being overcharged or paying for hidden fees. We will dig in and find out how to maximize your vendor relations.